newkid® is not just our name, but the key to understanding what we do.
Introduction
We’ve all been the new kid, standing outside the front doors wondering: “Will I be noticed? Will I be accepted? Will I be somebody?” The same is true for brands who want to break through. It only takes 7 seconds to make a first impression...and as is said, you don't get a second chance at one. We make sure you don’t waste yours; creating complete brands and memorable campaigns that define, challenge or change categories.
services & capabilities
We specialize in the unique dynamics of the ‘new kid’ moment.
Welcome to the ‘newkid’ moment: a time of risk, ambition, and opportunity that accompanies businesses and organizations at pivotal phases of introduction and expansion. We meet these high stakes with a nimble process that combines actionable strategy, forward-thinking creativity, and elevated craft.
Brand Strategy
Mission, Vision, Values
Consumer Research
Audit & Analysis
Positioning
Brand Behaviors
Visual Identity
Logo & Wordmark
Typography
Art Direction
Motion Design
Foundational Assets
Verbal Identity
Naming
Tagline
Manifesto
Messaging Hierarchy
Copywriting
Campaigns
Communications Planning
Campaign Platform
Copywriting
Creative Direction
Art Direction
Brand Launch
Packaging Design
Web Design & Development
Investor Pitch Deck
Marketing Materials
Brand Acts