
newkid® is not just our name, but the key to understanding what we do.
Introduction
We’ve all been the new kid, standing outside the front doors wondering: “Will I be noticed? Will I be accepted? Will I be somebody?” The same is true for brands who want to break through. It only takes 7 seconds to make a first impression...and as is said, you don't get a second chance at one. We make sure you don’t waste yours; creating complete brands and memorable campaigns that define, challenge or change categories.
services & capabilities
We specialize in the unique dynamics of the ‘new kid’ moment.
Welcome to the ‘newkid’ moment: a time of risk, ambition, and opportunity that accompanies businesses and organizations at pivotal phases of introduction and expansion. We meet these high stakes with a nimble process that combines actionable strategy, forward-thinking creativity, and elevated craft.
Brand Strategy
Consumer Research
Audit & Analysis
Positioning
Brand Behaviors
Visual Identity
Logo & Wordmark
Typography
Art Direction
Motion Design
Verbal Identity
Naming
Tagline
Manifesto
Messaging Hierarchy
Campaigns
Communications Planning
Copywriting
Creative Direction
Art Direction
Brand Launch
Packaging Design
Web Design & Development
Marketing Materials
Brand Acts