Arcadia
NK-0014
Technology
A revolutionary new way to play, compete and connect in Augmented Reality.
Context: Arcadia is a technology company pushing the boundaries of mixed reality to unlock sports experiences that can bring large groups together to move, play and connect. They needed a brand evolution that made their purpose clear.
NK-0014-LAUNCH FILM
Working with the original logo by Nick Losacco, we created a wordmark lockup that maintained continuity while injecting new energy into the brand.
NK-0014-BALL
NK-0014-LOGO
Working with the original logo by Nick Losacco, we created a wordmark lockup that maintained continuity while injecting new energy into the brand.
NK-0014-FONTS
NK-0014-OOH
